Featured in the Entertainment Section of the Charlotte Observer – “Even if this restaurant on the edge of uptown didn’t have some killer desserts, it would still be a really cool place to hang out. Sunday game nights, drink specials (pitchers of white sangria with a plethora of fruit in the bottom) and some groove-easy music are the perfect way to head into the work week. The servers wore snug fitting red dresses, which made me wonder: How much of Crave’s candied bacon ice cream cookie and the pineapple 180 layer cake do they actually eat? I certainly ate all of my ice cream cookie – a tribute to the ice cream sandwich. The dessert also proves what I’ve known all along: bacon truly does go with anything. This bacon studs the outside of the chocolate chip cookie sandwich, which is stuffed with soft-serve vanilla ice cream before being placed in a puddle of chocolate sauce. As good as that is, the pineapple 180 certainly keeps pace. A layer of caramel pineapple upside down cake is placed on a layer of New York cheesecake. It’s like eating a citrusy cloud.”
I am so grateful to have had the opportunity to work with Adam Aberra and Sheldon Osborne since the opening of Crave Dessert Bar in 2009. Adam and Sheldon are truly students of the industry, and the evolution of Crave Dessert Bar from an unknown entity to the standard in Charlotte nightlife has been truly remarkable. One of their greatest strengths has been the ability and willingness to experiment with innovative menu items, promotions, décor, and community partnerships. Consistency in the restaurant industry is an absolute must, and the absence of a plan from independent restauranteurs can lead to confusion and lost customers. Adam and Sheldon have struck a balance between consistency and the ability to adapt to the wants of the Uptown Charlotte market. Crave Dessert Bar utilizes my full suite of services – monthly accounting and tax preparation. I can’t claim to be the reason for their success, but I like to believe that our countless conversations about costs, budgets, cash flow and profitability have contributed to smart financial and operational decisions for their business.
“We really lucked out getting to work with Chris for our first restaurant. His motivation, integrity, and attention to detail have and continue to be a huge asset for us as we continue to grow and work our way through this tough economy. Chris goes above and beyond what is expected of him and truly understands the details of our business. He’s essentially our in-house CFO, and I’m not sure what we would do without him.”
Adam Aberra & Sheldon Osborne | Owners, Crave Dessert Bar
500 W. 5th Street Suite 120
Charlotte, NC 28202